Google Ads Direct Connect Troubleshooting Tools

Click-To-Call & Google Call Asset Attribution

To receive campaign attribution and send conversions, you must have Call Reporting enabled inside of Google Ads. For best results, enable it account-wide in Google Ads by navigating to Settings → Call reporting → Turned on. This will allow Google Ads to place a forwarding number on top of CTM's tracking number, enabling both CTM and Google Ads to track the call and pass attribution data back and forth.

Logs

The log will display key metrics on the timing and success of data sent from CTM to Google Ads. This data can be used to identify which activities led to conversions and when those conversions took place. 

1. The metrics include:
   1. Conversion name
   2. Value
   3. Conversion time
   4. Call ID
   5. Gclid
   6. Process time and status of the conversion