Google Lead Form Assets

The CTM Google Lead Form Assets integration seamlessly integrates your lead forms into CTM alongside your other activities (Calls, Chats, & Texts). Through the integration, CTM can also capture attribution data, such as the GCLID (where available). CTM can then automatically send the form and attribution data to a CRM using triggers. Additionally, triggers can be used to automatically score or apply a tag to a form. This integration is available on Marketing Pro, Sales Engage, Enterprise, Growth, and Connect plans.

• Sign in to your Google Ads account 
• Click Ads & Assets in the page menu, and then click Assets.
• Click Lead form on the Assets page.
• Under Webhook API integration (optional), add your webhook URL and webhook key from the CTM integration page.
• To find your CTM Webhook URL and Webhook key, go to:  --> Settings --> Google Ads --> Google Ad Lead Form Assets --> and copy the webhook information and API key into the Google Ads Leads form page.
• Click Send test data and verify that a FormReactor appears in your Form Log.
• Click Save when you are done editing your lead form asset.